pyropower in freundin magazine
28.05.2025
pyropower in freundin magazine
Energy technology in a major women’s magazine
In issue 13/2025, freundin, a women’s magazine published by Hubert Burda Media, ran a story on women founders and their companies. One of the founders featured is Lucie Töpfer with pyropower. The story was based on an interview in April 2025. Online, it appeared under the title Starke Start-ups von wunderbaren Frauen (strong start-ups by wonderful women).
Part of the FemVisible programme 2025
In the same year, Lucie Töpfer took part in the FemVisible programme 2025, which is supported by freundin among others. The programme gives women founders and entrepreneurs more visibility.
Graphic: FemVisible 2025
Lucie Töpfer
CEO
At a glance
- freundin presented Lucie Töpfer and pyropower in issue 13/2025.
- The story portrays women founders and their start-ups.
- Online it appeared under the title Starke Start-ups von wunderbaren Frauen.
- It was based on an interview in April 2025.
- freundin is published by Hubert Burda Media and is one of the major women’s magazines in Germany.
Content of the story
The focus is on the idea behind pyropower: climate protection with hardware from Lusatia. The Pyro-ClinX converts residual wood into electricity, heat and biochar. For Lucie Töpfer, technology like this does not only belong at specialist conferences but also where many people can see it.
Background to the story
The story came about through the FemVisible programme, which brings women founders and entrepreneurs into the media. For us, it was an unusual place for energy technology, and that is exactly why it was a good one.
Source
Source
Media: freundin, Hubert Burda Media
Issue: 13/2025
Online: Starke Start-ups von wunderbaren Frauen
The original article is published by the media outlet named above. All rights to text, images and audio remain with them. We summarise the article here in our own words.
Engineering in consumer media
Pyrolysis and biochar are usually discussed in specialist circles. A large consumer magazine reaches people who otherwise have little to do with energy technology. This is where understanding grows of how electricity and heat can be produced from residues and what biochar can do in the soil. And women founders in technology become visible to other women.
- Lucie Töpfer: career and topics
- Pyrolysis: the process explained simply
- Biochar: applications and quality in accordance with the EBC standard
- News and press: all news and events
For editors and interested readers
Would you like to report on pyropower or find out whether a pyrolysis plant suits your site? For press enquiries, contact us at info@pyro-power.com. For projects, please use our contact form.
